Mintel has released its 2021 market report on ceramic tiles providing the most comprehensive and up-to-date information and analysis of ceramic tiles. It presents in-depth analysis and insight supported by a range of data with introductory and top-level content.
All Mintel’s market reports contain easily manipulated and downloadable appendices of data to support the research and insights produced. Mintel provides a range of market information and drivers which illustrate the forces that shape a category or market. It also provides overviews of the top brands and manufacturers – utilising consumer research to explore attitudes, reactions, and what resonates well with customers.
The Ceramic Tiles UK 2021 report covers the following key areas: the impact and growth of COVID-19 on ceramic tiles; the changing use and demand of tiles; how the residential and commercial markets are changing; how the import sources are changing and why the UK industry is so confined; and finally, ecommerce and digital media.
For example, Mintel draws on its expertise in the market, its consumer tracking studies, and its learnings from previous periods of market disruption to analyse the impact of COVID-19 on the ceramic tiles category. Mintel’s report thoroughly analyses the negative impacts of lockdown and the positive impact of re-emergence but also suggests that in 2022-2025, the residential sector will slowly recover to a return to growth, the commercial sector will see buoyant housing but with rising issues of overcapacity, and the hotel and entertainment sector will slowly return to refurbishment programmes.
The report also reveals that the market is dominated by imports and there is a clear trend to a more fragmented sourcing of tiles. Spain, Turkey and Italy are the leading sources. Additionally, a leading retail specialist, Topps Tiles, has reported that ‘almost all’ retail customers use their website at some point during the purchasing protest; however, the company also identifies that 90% of customers visit a store. Consequently, digital media is gaining importance but still remains complementary to brick-and-mortar outlets.
The Tile Association is able to offer guidance to all members regarding the report findings. This guidance is exclusive to members only; however, those wishing to purchase the full Ceramic Tiles UK 2021 report can do so by clicking here. The report includes:
- Executive Summary
- Interactive Databook
- PowerPoint Presentation
- Infographic Overview
- Report PDF
- Previous Years’ Data