The UK’s leading tile manufacturer, British Ceramic Tile has recruited Debra Hammond as its new area sales manager for the North West.

For the past six years, Debra has held positions at Tile Giant, primarily as branch manager, with a transition to group sales in the field over the last few years.

Drawing upon her recent experience in the tiling sector, Debra will be responsible for driving sales across the company’s portfolio with a focus on independent retailers in the North West.

British Ceramic Tile’s national field sales manager, Paul Wright, says: “Debra was an ideal fit for the company. With her extensive sales and tile background, she is set to hit the ground running, putting her in-depth tile knowledge to good use to generate real results for the business. We are confident she will do an exceptional job of growing the sales in the North West.”

Debra added: “I couldn’t have joined at a better time especially with the implementation of the new brand strategy aimed at consumers and the release of some stunning new product collections for our retail customers. I’m very much looking forward to getting out on the road and forging new relationships in the independents sector.”

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